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Feb 27Liked by Gad Allon

You so softly and charitably held Lore's ambition to reach $1 trillion as within the realm of possibility...And while I acknowledge there is some pathway of events that leads to this reality, I'll put my prediction a bit less mildly -- if Wonder ever reaches a trillion dollar valuation I'll eat this keyboard!

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Professor, if this wasn't by Marc Lore, I imagine a regional chain of mediocre food courts wouldn't get much attention. 7,000 locations for Wonder is a pipe dream by two orders of magnitude... Chipotle, over 30 years old, has about half that number in the US today. Newer successes like Cava and Sweetgreen have 250-350 each. They're all more cohesive concepts with better quality/experience for diners.

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