Last week, Walmart announced their decision to divest from the fashionable men’s clothing label Bonobos, selling it to WHP Global and Express Inc. for $75 million. Walmart, which initially bought the brand in 2017 for $310 million, is suffering a significant loss from this sale.
Thanks for this. And yes, I just made the tradeoffs you articulate in buying some Bonobos chinos that will show up next week. Willing to wait a week in return for not having to go to a store. Walmart synergy always did seem distant at best
Scaling the DTC Jungle: Walmart’s Amazon Envy and the Bonobos-sized Misadventure
Thanks for this. And yes, I just made the tradeoffs you articulate in buying some Bonobos chinos that will show up next week. Willing to wait a week in return for not having to go to a store. Walmart synergy always did seem distant at best