You thought I was done with my sequence of articles on Starbucks … you were wrong. I thought I was done with ranting about Starbucks … I was wrong as well. Because when Brady Brewer, Chief Marketing Officer of Starbucks, made the following statement
Restaurants in Chinese malls have for years had digital queues while providing snacks/beverages for those waiting in line. In my experience, even token offerings still help reduce "the balk" since people feel like they are getting something for their time. Not entirely unlike waiting at the bar while your table is getting ready, but the bar takes up space while putting out drinks/snacks is relatively space-efficient
I have never eaten Chick-fil-A...and some people assume that it's because I'm a Good Gay but it's actually because of line balk XD
I was wondering your thoughts on the In-And-Out system--to me they are the best at handling long lines (e.g. taking orders earlier, having people instead of an intercom system, etc.) and I wondered why other fast food joints don't copy them (or maybe they do try?)
Restaurants in Chinese malls have for years had digital queues while providing snacks/beverages for those waiting in line. In my experience, even token offerings still help reduce "the balk" since people feel like they are getting something for their time. Not entirely unlike waiting at the bar while your table is getting ready, but the bar takes up space while putting out drinks/snacks is relatively space-efficient
I have never eaten Chick-fil-A...and some people assume that it's because I'm a Good Gay but it's actually because of line balk XD
I was wondering your thoughts on the In-And-Out system--to me they are the best at handling long lines (e.g. taking orders earlier, having people instead of an intercom system, etc.) and I wondered why other fast food joints don't copy them (or maybe they do try?)